Bucknell Magazine Spring 2023

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Spring 2023

BY WAY OF BUCKNELL

CHEERY BLOSSOMS
Pretty pink cherry blossoms erupt in Lewisburg as nature emerges from hibernation.

If you would like a reprint of this photo, please fill out the form at go.bucknell.edu/PhotoOffer. We will send you a complimentary 8-by-10 print.

photograph by emily paine
Street Lamp and a blossom tree

BY WAY OF BUCKNELL

CHEERY BLOSSOMS
Pretty pink cherry blossoms erupt in Lewisburg as nature emerges from hibernation.

If you would like a reprint of this photo, please fill out the form at go.bucknell.edu/PhotoOffer. We will send you a complimentary 8-by-10 print.

photograph by emily paine

Pathways

From Bucknell to Finland

by katie williard

Alec Baker ’23 spends his summers in Helsinki. The son of a Finnish immigrant, he heads to the Nordic region each year, visiting family, making friends and training with the Finnish Swimming Federation, the country’s national swim team. In summer 2022, Bucknell enabled Baker to add a new layer to his life in Finland.

Thanks to donor support of the Bucknell Public Interest Program (BPIP), Baker, an international relations and German double-major, participated in an internship program with the U.S. Embassy in Finland. “I’m beyond grateful for the generous stipend from BPIP,” he says. “It made it possible to have this experience — to live near the embassy, commute to my internship, buy food, get to swim practice and live independently for the first time in my life.”

photograph by emily paine

Pathways

Alec Baker grabbing the Lapels of his suit
From Bucknell to Finland
by katie williard
Alec Baker ’23 spends his summers in Helsinki. The son of a Finnish immigrant, he heads to the Nordic region each year, visiting family, making friends and training with the Finnish Swimming Federation, the country’s national swim team. In summer 2022, Bucknell enabled Baker to add a new layer to his life in Finland.

Thanks to donor support of the Bucknell Public Interest Program (BPIP), Baker, an international relations and German double-major, participated in an internship program with the U.S. Embassy in Finland. “I’m beyond grateful for the generous stipend from BPIP,” he says. “It made it possible to have this experience — to live near the embassy, commute to my internship, buy food, get to swim practice and live independently for the first time in my life.”

photograph by emily paine

Pathways

From the Playground to the Classroom

by Brooke Thames

When asked to describe her decades-long career in industrial design, Bucknell management professor Gabriela Diego sums it up succinctly: “Designers are essentially good problem-solvers who happen to solve problems by providing products.”

Diego’s products weren’t quick-fix gadgets or utilitarian domestic devices, but entire atmospheres of fun. As a former design strategist at Playworld, an equipment manufacturer in Lewisburg, she led teams in the creation of playground equipment.

“I loved working with children and seeing how those spaces enabled them to explore,” Diego says. “You can’t be so serious when thinking about a design problem. Like children, you have to stay curious.”

photograph by emily paine

Pathways

Gabriela Diego smiling with her arms crossed in front of a playground
From the Playground to the Classroom
by BROOKE THAMES
When asked to describe her decades-long career in industrial design, Bucknell management professor Gabriela Diego sums it up succinctly: “Designers are essentially good problem-solvers who happen to solve problems by providing products.”

Diego’s products weren’t quick-fix gadgets or utilitarian domestic devices, but entire atmospheres of fun. As a former design strategist at Playworld, an equipment manufacturer in Lewisburg, she led teams in the creation of playground equipment.

“I loved working with children and seeing how those spaces enabled them to explore,” Diego says. “You can’t be so serious when thinking about a design problem. Like children, you have to stay curious.”

photograph by EMILY PAINE
Gateway
Letters

Expert Translator

Professor Kate Suslava’s Research on the meaning of corporate euphemisms was a breath of fresh air [“Taking a Red Pencil to Corporate Speak,” winter]. I have cut it out and placed it in my “investments” file.

K. CLARKE CRANDELL ’64

THE ARTICLE in the winter edition that described Kate Suslava’s research on corporate doublespeak was profound. The chart on P. 36 did not just hit the nail on the head — it drove that nail into the foundation and came out the other end. She claims to be an accountant, but what she is really demonstrating is a mastery of CFO marketing.

J. RONALD “STAR” CAREY ’61

It Took a Village

REMEMBERING the Mods [“Home Sweet Home,” winter]? There are alums, like me, who reminisce about living on the west side of Route 15 before the Mods were dreamed of.

Bucknell Village was constructed post-war to house married GIs coming to Bucknell on the GI Bill. The central drive branched out right and left with more than a dozen buildings, each three units long. Each apartment (which rented for $25 a month in 1962-63) had a kitchen with laundry hookups, a large living room with a kerosene space heater, two bedrooms and a bath.

I recall the tub (as well as the bathroom itself) slanted away from the drain, so I had to scoop the last water uphill so it would drain. Otherwise, it might freeze overnight in the tub. And, yes, that kerosene space heater was inadequate, challenging and dangerous, but it came with the apartment.

Our appliances were very used models purchased from previous tenants, sold on to the next ones when we left. Picture a refrigerator up on legs with the compressor on top.

The community of residents was wonderful, mostly married students, most with a child and a dog. There was communal gardening and babysitting. There was fencing off the ends of two facing units so six apartments could run their dogs or children safely right out their back doors. All the mailboxes were lined up at the gateway to Route 15, and it was a gathering place for collecting the day’s mail, chatting or talking to the cows who came curiously over from their pasture to check on us.

Both my husband and I were full-time students; therefore, we tried to arrange our schedules so one of us was always home with our daughter. I remember careening downhill on my bike after an early class to hand it off to him to pedal furiously uphill for his next class.

Bucknell Village — with its reasonable cost, the support of students, our garden plot and the local farmers market — made it possible for both of us to continue our education and graduate on time. We remember it fondly and still hear from friends we made there over 60 years ago.

BARBARA “BONNIE” HAWK BARNEY ’63

MY WIFE, ANDREA, and I lived in Bucknell’s married student quarters in 1960, right after we were married, right before my senior year. I believe it was called Bucknell Village. It was on the same spot as the Mods and, in comparison, it made the Mods look like palatial mansions. Bucknell Village was put up during or right after World War II and resembled army barracks. We spent $25 on rent per month. There was a kerosene heater in the living room, and the doorways were open at the top so the heat could rise and go into the rest of our two-bedroom apartment.

We were recently at Bucknell showing our grandson the campus, and he commented on how nice the Mods were. What a surprise to read they will be replaced. A bit of nostalgia! Seems like yesterday!

Neal I. Fagin ’61

My Mom, the Rocket Scientist

Congratulations to Bucknell for 100 years of women in engineering! Thank you for featuring this milestone [“Engineering the Future — for Good,” winter]. While Katherine Owens Hayden, Class of 1923, broke a glass ceiling as Bucknell’s first female engineering student, women in engineering were still uncommon decades later. Twenty-six years after Hayden graduated, my mother, Helen “Betty” Grimley Blockus ’53, P’92, entered Bucknell as the only female engineering major in her class.

My mom told me stories about the challenges she faced. She had to get special permission from the dean of students to wear pants instead of a skirt to properly do her lab and fieldwork. She had to face disgruntled male classmates who resented being assigned her lab partner. She had to overprepare for daily lectures because a particular professor was known to call on her at the start of every class; he never singled out male students in a similar fashion. In our conversations, my mom would brush off these instances as the price she paid for being one of the few. “That’s just the way it was,” she said.

Helen Grimley Blockus in 1952 working on aeronautical engineering plans

Photo: Courtesy of Lisa Blockus Brown

Helen Grimley Blockus ’52, P’92, had a successful career in aeronautical engineering.
After college, Betty started her career in aeronautical engineering at the Glenn L. Martin Company, where she worked on the aerodynamics of Matador jets. Then she went to Avco-Everett Research Laboratory to focus on aeroelasticity and reentry physics of spacecraft. She was, in fact, a rocket scientist — and one of the first women in her field.

I am grateful that my mother and the other female students of her generation persevered. They laid the groundwork for generations of women engineers to come. Thank you for honoring these trailblazers by empowering today’s engineering students, surrounding them with role models and equipping them with the skills needed to actualize their career aspirations. There are still ceilings left to break!

Lisa Blockus Brown ’92

From the Editor

Tomorrowland

THE FUTURE DOESN’T EXIST. But anticipation for it does. Depending on your perspective, that anticipation can spark excitement and motivation, or it can enflame worry and anxiety.

The features within this issue of Bucknell Magazine explore the idea of the future, specifically the future of our cities. Our world is becoming more city-centric. More than half of the world’s population lives in cities, and urban populations are expected to grow. Cities are on the front lines of critical issues, such as pandemics, climate change and civil rights.

Fortunately, cities are also hotbeds of innovation — places where creative, transformative thinking is embraced, and where opportunities for economic growth, sustainability and social justice live. They are the perfect places to dream up and test solutions that will improve society’s quality of life — from mega-metropolises to tiny towns.

On P. 20, in “Urban Evolution,” you’ll meet Bucknell alumni and faculty who are anticipating and actively preparing for the challenges ahead. They are working across disciplines and geographical regions to champion change in areas of transportation, infrastructure, civic engagement and social justice. The short feature “Circuit City” (P. 30) highlights a recent exhibit at the Samek Art Museum that examined smart cities and the ever-growing role of technology in our lives. Finally, “Leading with Vision — and Heart” (P. 32) tells the story of an alum turned mayor who transformed his once-struggling hometown into a prosperous community bursting with economic opportunity and civic pride.

My hope is that you’ll find this collection of stories insightful, inspirational and thought-provoking. By learning more about Bucknellians who are driving change, perhaps we can all feel more energized and optimistic about tomorrow.

Katie Neitz, editor
k.neitz@bucknell.edu

Table of Contents

Cheery blossoms.
From Bucknell to Finland.
From the playground to the classroom.
GATEWAY
Our readers share their thoughts.
Tomorrowland.
Bucknell’s new Center for Access & Success will help students thrive.
Vernese Edghill-Walden ’87 returns to lead equity and inclusion efforts.
In Lewisburg and far afield, Bucknellians make a positive and palpable difference.
The CNN anchor discussed polarization, disinformation with President John Bravman.
Basketball standout Emma Shaffer ’23 provides leadership to a young Bison squad.
Bucknell scientists celebrate two headline-generating sensations.
Bucknell’s Freeman College embodies United Nations’ principles for sustainable business leadership.
Professor Matías Vernengo, economics, shares insights on the disruptions impacting the global economy.
West Branch creates a space for talented writers and skillful editors to cultivate creativity and community.
After building a tech company from scratch, Mike Molinet ’07 is experiencing his long-awaited payout.
FEATURES
Bucknellians across disciplines are working to create prosperous, sustainable and equitable cities.
Digital metropolis exhibit asks Samek visitors to consider their existence in a big-data society.
Michael Lombardo ’86, M’88 has transformed a once-distressed town into a vibrant community.
’RAY BUCKNELL
The Right Help at the Right Time
Jennifer Smolko Vey ’93 discusses the importance of place governance and how it can be done better.
Bob Bickel ’79 learned the joy of pushing his physical limits at Bucknell.
Scott Uebele ’00 supports the development of safer, smarter clinical research.
Anushka Mehrotra ’16 leads the writing team that helps produce award-winning series.
Kellen Haile ’18 builds smarter robots and stronger communities.
Lindsay Garfinkel ’19 wants to make your day better.
Remember your friends, family and classmates.
Former Bucknell chaplain was a steadfast student supporter and lover of the arts.
Former trustee enhanced student learning opportunities and provided assistance to those facing hardship.
Your opportunities to get involved.
New videos enhance Bucknell’s virtual tour.
Bucknell
magazine

Volume 16, Issue 2

Vice President For Communications
Heather Johns P’27

EDITOR
Katie Neitz

CREATIVE DIRECTOR
Barbara Wise

DESIGNERS
Amy Wells
Barbara Wise

PHOTOGRAPHY EDITOR
Emily Paine

DIGITAL EDITOR
Brooke Thames

ASSISTANT EDITOR
Katie Williard

CLASS NOTES EDITOR
Heidi Hormel

EDITORIAL ASSISTANT
Kim Faulk

Contributors
Dave Block
Shana Ebright
Mike Ferlazzo
Matt Hughes
Brad Tufts
Christina Masciere Wallace P’22

Website
bucknell.edu/bmagazine

Contact
Email: bmagazine@bucknell.edu
Class Notes:
classnotes@bucknell.edu
Telephone: 570-577-3611

Bucknell Magazine
(ISSN 1044-7563), of which this is volume 16, number 2, is published in winter, spring, summer and fall by Bucknell University, One Dent Drive, Lewisburg, PA 17837. Periodicals Postage paid at Lewisburg, PA and additional mailing offices.
Permit No. 068-880.

Circulation
49,000

Postmaster
Send all address changes to:
Office of Records,
301 Market St., Suite 2
Bucknell University, Lewisburg, PA 17837
© 2023 Bucknell University
Please recycle after use.

A Picture of a campus
Photo: Emily Paine
The Center for Access & Success will foster a supportive environment to help high-achieving students succeed.
Photo: Emily Paine

Transforming Access

Bucknell’s new Center for Access & Success will help students succeed academically and thrive in the campus community
by Mike Ferlazzo
Building on the institution’s strategic priorities of increasing access and diversity, President John Bravman announced in March the establishment of Bucknell University’s Center for Access & Success. The new center will serve students enrolled in Bucknell’s five national and signature pathway scholarship programs, providing a cohesive system of high-touch mentoring and support throughout their four years on campus and enhancing their ability to excel at the University.

The center, which is scheduled to be fully operational by fall 2023, will focus on students from Bucknell’s pathway scholarship programs: The Gateway Scholars Program, The Charles T. Bauer Scholars Program, The Posse Scholars Program, The Langone and Langone-Walling Scholarships, and The Bucknell Community College Scholars Program.

News Ticker

BRIGHT MINDS

For the second straight year, Bucknell was named a top producer of Fulbright Scholars by the U.S. Department of State’s Bureau of Educational and Cultural Affairs. Recent awardees Professor Emily Martin, music, and Diane Jakacki, digital scholarship coordinator, are pursuing international research projects as part of the prestigious program.

HEAVYWEIGHT

In March, the Freeman College of Management was recognized as a “top 10 undergraduate business school to watch” by Poets&Quants for Undergrads, the leading online publication for undergraduate business education news.

READY FOR A ROUND?

NBC Sports GolfPass ranked the Bucknell Golf Club the No. 3 college golf course in the U.S., as well as the No. 18 golf course in Pennsylvania (among courses open to the public). The scoring is based on golfers’ ratings of conditions, value, layout, friendliness, pace and amenities of each facility.
Vernese Edghill-Walden wearing a blue cardigan, red shirt and glasses
Photo: Wade Duerkes

‘Equity is Everyone’s Work’

Vernese Edghill-Walden ’87 returns to Bucknell to lead equity and inclusion efforts
by Mike Ferlazzo
Bucknell University is committed to making its campus a welcoming place for all, and Vernese Edghill-Walden ’87 will lead that effort. In July, Edghill-Walden will become Bucknell’s inaugural vice president of equity & inclusive excellence. Edghill-Walden currently serves as vice president for diversity, equity and inclusion and chief diversity officer at Northern Illinois University (NIU).

Edghill-Walden has more than 30 years of higher education academic leadership experience. She has served in her current position at NIU since June 2020, and also served as interim chief human resources officer for a year during that tenure. She previously served at NIU as senior associate vice president for academic diversity and chief diversity officer for five years.

“I am thrilled that Dr. Edghill-Walden is returning to lead us in the area of equity and inclusive excellence, particularly since she played such a significant role in that area as a student leader,” says President John Bravman. “She brings a vast amount of academic leadership experience, and we look forward to her guidance as we address key strategic goals in equity and inclusive excellence.”

AROUND TOWN AND AROUND THE GLOBE

’burg and Beyond

In Lewisburg and far afield, Bucknellians make a positive and palpable difference
Evelyn and black and white cat
Photo: Emily Paine
" "
Evelyn Pierce ’25 rescued Henry and found him a home as an emotional support animal for a fellow student.
" "

Lewisburg, Pa.

Members of Bucknell’s Animal Rescue Club are actively preparing for “kitten season” — the period from April to October when community cats give birth to litter after litter of kittens. While “kitten season” may sound innocent, it’s actually hazardous. Unspayed cats can birth 180 kittens over their lifetime, according to the SPCA, and the resulting overpopulation increases animal suffering and mortality. In addition, the local ecosystem suffers as outdoor cats excessively prey upon small mammals and birds. Club president Evelyn Pierce ’25, a lifelong animal lover, is taking action to help humanely reduce Lewisburg’s stray population.

What They’ve Done

Bucknell students formed the Animal Rescue Club in spring 2022 under the leadership of Raleigh Singer ’22. Club members initially set up feeding stations equipped with trail cameras around campus so they could watch and track hungry visitors. Cats deemed social and eligible for adoption (usually kittens) were placed into foster homes and eventually into forever homes. Students in off-campus housing and faculty members were regular fosters. Cats that weren’t up for the transition to indoor life were trapped, neutered or spayed at a local shelter, and released, a process referred to as TNR.

AROUND TOWN AND AROUND THE GLOBE

’burg and Beyond

In Lewisburg and far afield, Bucknellians make a positive and palpable difference
Mahder Etuma with blurred background
Photo: Courtesy of Mahder Etuma
" "

Beltsville, Md.

When Mahder Etuma ’16 was a teenager, her aunt suffered a serious brain injury in a car accident. As she watched her aunt gradually make a full recovery, Etuma gained an appreciation for health care and a fascination with the miraculous healing power of the brain. It’s what inspired Etuma to become a neuroscience major at Bucknell and what then led her to Walter Reed National Military Medical Center to research post-traumatic stress disorder (PTSD). Today, it’s what fuels her work ensuring people with intellectual and developmental disabilities receive proper care in Beltsville, Md.

What She’s Doing

Etuma is a program coordinator with Frontline Community Services, a nonprofit dedicated to serving patients who have struggled to receive adequate care from traditional medical facilities. “We are here to help people who need specialized care, often those who have been left behind by other programs,” Etuma says. “Some of our patients are dealing with mental health challenges like PTSD and schizophrenia, or they are survivors of childhood trauma and abuse.”

speaker series
Jake Tapper speaking at Bucknell Forum
Photo: Emily Paine
" "
Journalist Jake Tapper joined President John Bravman for an hourlong discussion on “The State of American Democracy.”

Jake Tapper Discusses Polarization, Disinformation at Bucknell Forum

The CNN anchor was the second featured guest
by Brooke Thames
Facts and lies. Political polarization and the democratic process. The influence of the media on the mind of the voter.

These were the prevailing themes of the Nov. 30 Bucknell Forum discussion between President John Bravman and CNN anchor and chief Washington correspondent Jake Tapper, held in the Weis Center for the Performing Arts.

A staple figure at CNN, Tapper anchors a two-hour weekday program, The Lead with Jake Tapper, in addition to co-hosting CNN’s Sunday morning show, State of the Union. In April 2021, he became CNN’s lead anchor for Washington, D.C., coverage.

During the hourlong question-and- answer session on “The State of American Democracy,” the careerlong journalist shared his perspective on the prevalence of disinformation and conspiracy theories in the political landscape.

Emma Shaffer ’23 posting up in basketball game
Photo: Emily Paine
" "
Team co-captain Emma Shaffer ’23 scored a career-high 24 points in a game against American University in February.

Holding Court

by Bryan Wendell
Emma Shaffer ’23 headshot
Photo: Rafael Suanes
As the daughter of two former Bison athletes (Kirsten Ellison ’92, P’23, basketball, and Robert Shaffer ’91, P’23, football), Emma Shaffer ’23 has Bucknell in her blood.

Despite being raised in a Bucknell household, Shaffer grew up near Cincinnati and didn’t visit the campus until her junior year of high school when Bucknell’s basketball team began recruiting her.

Shaffer has been a standout player since at least the sixth grade, when she led her team to an Amateur Athletic Union national championship. As her squad defeated teams from as far away as Alaska, colleges began to take notice.

Bucknell offered Shaffer more than just the chance to play Division I sports. Shaffer recognized that Bucknell’s academic opportunities would prepare her for an array of careers once her time on the court ended.

Solanum scalarium has an unusual ladder-like arrangement of prickles on its stems.
Solanum scalarium has an unusual ladder-like arrangement of prickles on its stems.
popular science

BOTANICAL BUZZ

Bucknell botanists celebrate two headline-generating sensations
by KATIE NEITZ
photography by EMILY PAINE

A Rare Find

While walking through Australia’s remote Outback in 2019, Bucknell biologists spotted an unusual plant. Further study revealed that it was a new, undocumented species of an Australian bush tomato.

The discovery: Chris Martine, David Burpee Professor in Plant Genetics & Research, first found the plant with colleagues on a trip to Judbarra National Park in 2019. Back in Lewisburg, Martine gave seeds collected from the specimen to Tanisha Williams, Richard E. and Yvonne Smith Post-Doctoral Fellow in Botany, and Jonathan Hayes ’21, who led in the care and study of the offspring used to confirm the new species.

The find: Martine happened upon the exotic plant along a steep trail near a set of stone steps. Inspired by that spot and the ladder-like prickles that adorn the plant’s flowering stems, he and his colleagues selected the name Solanum scalarium. In Latin, “scalarium” translates to “ladder,” “staircase” or “stairs.” Solanum is the largest genus in the nightshade family and includes potatoes, eggplants and tomatoes.

The Responsible Management Revolution

Bucknell’s Freeman College embodies United Nations’ principles for sustainable business leadership
by Brooke Thames
Professor Melissa Intindola, management & organizations, teaches students how to be drivers of corporate sustainability.
Photo: Emily Paine
" "
Professor Melissa Intindola, management & organizations, teaches students how to be drivers of corporate sustainability.

UPON ENTERING BUCKNELL, it doesn’t take students long to learn what differentiates the Freeman College of Management from traditional business schools. An emphasis on ethics, sustainability and equity permeates the entire curriculum — from the signature Management 101 course to classes on tax law.

Since its inception, the Freeman College has worked to integrate these ideals throughout its many majors, taking cues from a set of values and goals established by the United Nations. Founded in 2007, the UN’s Principles for Responsible Management Education (PRME) initiative seeks to transform the future of global enterprise by positively shaping the skills and mindsets of today’s business students.

“One of the noblest questions of our existence today is, ‘How do we balance self-interest and the common good?’ ” says Professor Neil Boyd, management & organizations, who helped introduce PRME to the College. “The answer lies in our ability to recognize that organizations don’t simply exist for the creation of wealth. Our students must expand their focus beyond financial prosperity to include economic justice, social development and environmental protection.”

Q&A
Professor Matías Vernengo
Photo: Emily Paine
Professor Matías Vernengo

PAYING THE PRICE

by Katie Neitz

Professor Matías Vernengo, economics, first became aware of inflation as a child in Argentina. During the 1980s and ’90s, the inflation rate in his native country soared to more than 1,000%. As a teen, he read a book that opened his eyes to the symbiotic relationship between developed and underdeveloped countries: One prospers at the sacrifice of the other. It sparked his interest in economics. Today, he is a macroeconomist with a special interest in developing countries and the history of economic ideas. Here, he shares insights on the disruptions impacting the global economy.

Q: What is the root cause of today’s high inflation rate?

It’s a breakdown within the supply chain. As people stopped consuming goods and services during the pandemic, significant supply-chain issues and bottlenecks caused increased production costs in sectors acutely impacted by the shutdown. Prices increased for used cars, airfare, restaurants, housing and the energy sector, while transportation issues — clogged ports and trucking delays — added pressure. These can be temporary shocks. But if supply chains don’t adapt, inflation persists, which is what we’ve seen.

Q: What impact did the U.S. government’s actions have?

The overwhelming effort at the beginning of the pandemic was aimed at preventing a total economic shutdown. Financial rescue plans maintained levels of spending, and the Fed increased the money supply. Expanding fiscal and monetary policy has become the norm in recessions since at least the postwar era, and is practiced in order to avoid the pitfalls of inaction — a lesson we learned from the Great Depression. During the 2022 midterm elections, conservatives blamed the Biden administration for inflation, saying relief checks increased consumer demand and then prices. Meanwhile, the White House claimed the economy recovered quickly, thanks to the increase in consumer spending — possibly due to the relief checks — and blamed inflation on corporate greed.
rooted in excellence

More Than A Magazine

‘West Branch’ creates a space for talented writers and skillful editors to cultivate creativity and community
by Katie Neitz
West Branch Fall 2022 cover

Cover images courtesy of West Branch

" "
Jean-Pierre Villafañe’s The Devil’s Dancers captures a diverse cast of characters celebrating, which editors thought would be fitting for West Branch’s 100th issue.
T

o mark a significant milestone — the publication of its 100th issue — the editors of West Branch, Bucknell’s professional literary journal, considered taking a unique approach. Perhaps they should establish a thematic thread that would run through each poem, short story, essay and review. Or perhaps they should honor the esteemed writers and editors of previous eras by curating a sampling of their works into a special anthology.

In the end, West Branch editors decided the 100th edition shouldn’t deviate from what the publication has done so well over its 45-year history — present a collection of beautifully written pieces that convey diverse ideas from a variety of perspectives with artistic flair. From a short story about unrequited love and heartbreak to a poem eulogizing the life of a honeybee, to an essay examining the author’s fixation with George Harrison’s “My Sweet Lord,” the fall issue of West Branch is a collection of expansive, compelling literary writing.

West Branch was cofounded in 1977 by co-editors and Professors of English Robert Love Taylor and Karl Patten as a semi-annual publication. In 1988, when Bucknell’s Stadler Center for Poetry & Literary Arts was established to support writers and foster an appreciation for the literary arts, West Branch became integral to the Center’s mission. Eventually, the publication increased frequency to three times a year and launched a companion digital edition.

Ask the Expert text

The Art of the Long Game

Mike Molinet
Photo: Branch Metrics
" " After building a tech company from scratch, Mike Molinet ’07 is experiencing his long-awaited payout. He spent nearly a decade pursuing and refining his vision for Branch, a mobile linking platform that helps businesses ensure customers have a seamless user experience across devices. Appearing on campus this April as the Freeman College of Management’s 2023 Walling Lecturer, Molinet offers insight on how to thrive in the long game.

Features

BRIGHT SPOT Public art enriches Pittston, Pa, thanks to Michael Lombardo ’86, M’88
photo by Douglas Kilpatrick
Sam Krassenstein on a parked motorbike in Detroit
TOMORROWLAND

Urban Evolution

Urban Evolution title
To be prosperous, sustainable and equitable, cities of the future will require innovations beyond flying cars. To contend with complex challenges, urban planners, engineers, policymakers and community leaders need to apply interdisciplinary thinking within an ultra-collaborative environment that values the needs of all people. Fortunately, Bucknellians are in the driver’s seat.
by Christine Fennessy
Sam Krassenstein ’11 wants to see Detroit transform from the Motor City into the Mobility City.
Photo: Nic Antaya
Photo: Nic Antaya
Sam Krassenstein ’11 wants to see Detroit transform from the Motor City into the Mobility City.
TOMORROWLAND

Urban Evolution

Urban Evolution title
To be prosperous, sustainable and equitable, cities of the future will require innovations beyond flying cars. To contend with complex challenges, urban planners, engineers, policymakers and community leaders need to apply interdisciplinary thinking within an ultra-collaborative environment that values the needs of all people. Fortunately, Bucknellians are in the driver’s seat.
by Christine Fennessy
I dropcap
t’s easy to get dreamy when envisioning the cities of the future. These will be places where people can meet their everyday needs by walking, biking or using high-quality transit, and goods will move seamlessly and efficiently, perhaps by drone or autonomous vehicle (but most definitely without emissions). Where infrastructure and buildings will work in tandem with green spaces to absorb and deflect severe weather. Where natural areas will be restored. Where the air will be clean. And where all residents will be equal citizens, able to move about without fear or restriction, and live in homes that are safe and affordable.

Turning this utopian ideal from wish to reality may seem like, well, wishful thinking. But there are no better places to dream big — and make big changes — than in our cities.

According to the United Nations, 55% of the world’s current population lives in urban areas, and that number is projected to rise to 68% by 2050. “Cities are engines of growth — people move to them to get better life opportunities,” says Professor Ritwika Biswas, geography. “But our society remains unequal. If we really want to restructure society and address those inequities, our starting point has to be cities.”

TOMORROWLAND

At the Samek, the miniature metropolis covered an expansive 12-by-48-foot space. Director Richard Rinehart said the experience reminded him of a toy train model built on the set of Blade Runner.

Circuit City

Digital metropolis exhibit asks Samek visitors to consider their existence in a big-data society

by Mike Ferlazzo

photograph by EMILY PAINE

Welcome to The Nemesis Machine: a technology-driven city where ubiquitous smart devices and algorithms predict, assist and monitor your actions. Is it a utopia, an interconnected environment where systems operate seamlessly and improve quality of life? Or is it a dystopia, where inescapable technologies erase agency and provoke anxiety?

The tension that lies between those worlds is where The Nemesis Machine lives. The thought-provoking exhibit made its U.S. debut at the Samek Art Museum, where it attracted Bucknellians and community members from January through March.

It’s the creation of Stanza, an award-winning British artist who specializes in installations, sculptures and paintings that examine technology and surveillance culture. For The Nemesis Machine, Stanza constructs a scale-model cybernetic cityscape out of silicon and circuit boards.

During this photo shoot, several locals stopped Michael Lombardo ’86, M’88, on the street to express gratitude and appreciation for the mayor’s work.

TOMORROWLAND

Leading
with Vision –
& Heart

Michael Lombardo ’86, M’88 has transformed a once-distressed small town into a vibrant, prosperous community that bursts with civic pride and admiration for its homegrown mayor. For Lombardo, it’s all been a labor of love.

by Bryan Hay

photographs by Douglas Kilpatrick

TOMORROWLAND

During this photo shoot, several locals stopped Michael Lombardo ’86, M’88, on the street to express gratitude and appreciation for the mayor’s work.

Leading
with Vision – & Heart

Michael Lombardo ’86, M’88 has transformed a once-distressed small town into a vibrant, prosperous community that bursts with civic pride and admiration for its homegrown mayor. For Lombardo, it’s all been a labor of love.

by Bryan Hay

photographs by Douglas Kilpatrick

A

n idyllic Frank Capra-esque winter scene of Pittston, Pa., with a cherry-red streetcar passing by a bustling Main Street dotted with storefronts, theatres and bank buildings is captured in a painting that occupies prominent wall space in the office of Mayor Michael Lombardo ’86, M’88.

“That piece serves as a reminder of Pittston’s heyday and as a source of inspiration for future possibilities,” he says of his hometown, which lies along the Susquehanna River between Scranton and Wilkes-Barre in northeastern Pennsylvania.

Lombardo has orchestrated an urban revival in this 1.7-square-mile city of about 7,500 people, many of them descendants of anthracite miners and garment industry workers. From the moment you turn onto Main Street from any of the alleys coming from the residential areas of town, the heart of Pittston spills open like a movie set.

Where ghostly, abandoned warehouses and shuttered storefronts scarred the business district just 20 years ago, a vibrant Main Street corridor has taken shape with restaurants, retail establishments, residential units, colorful murals of Pittston’s heroes and icons, and public artwork by local artists. One of Lombardo’s many stretch goals is to have more public art per square inch in Pittston than any other city in the country.

'ray Bucknell

'ray Bucknell logo
CULTURAL MOVEMENT Gabby Diaz ’25 connects to her roots through folklórico dance
photo by Emily Paine
From the President department heading
Illustration of John C. Bravman, President
Illustration: Joel Kimmel

The Right Help at the Right Time

I’ve spoken frequently about being the first in my family to go away to college — but less often about how close I came to flunking out.

It didn’t take long after my arrival at Stanford to discover that I was no longer the smartest kid in the room. After years of acing my classes while rarely cracking a book, I found myself surrounded by better-prepared classmates who also knew how to study. It was devastating, and being so far away from my family made things even worse.

But in my sophomore year, I took a course with a professor who changed my life. Buoyed by his guidance and encouragement, I switched my major to his field, where I thrived. He became my undergraduate adviser, and later my doctoral adviser, and then my colleague on the faculty — and we remain close to this day.

Book Talk typography

Community Charms and Challenges

by Christine Fennessy
Hyperlocal: Place Governance in a Fragmented World book cover
We all have our favorite sections of our city or town. Like that neighborhood where flower arrangements erupt from brightly painted planters, quaint lightposts line the roadside and seemingly every shop is marked by a colorful “Open” flag. An area that encourages you to walk slower, linger longer — and buy more.

These idyllic streetscapes could be an authentic representation of community pride, but the emergence of place-based groups — like a Main Street organization or business improvement district — could also be behind the curation of the look and feel that draws you in and, ultimately, helps those working and living in that area thrive.

“These groups can be both efficient and effective at tackling place-based challenges and promoting economic development in urban, rural and even suburban areas,” says Jennifer Smolko Vey ’93, a senior fellow and director of the Anne T. and Robert M. Bass Center for Transformative Placemaking at the Brookings Institution. “But for as many benefits as these organizations provide, they can also be controversial: Some believe they can exacerbate disparities between communities.”

Entrepreneur Spotlight department heading
Bob Bickel next to stacked and balanced rocks by a river
Photo: Marlise Reinhold Bickel ’79
Bob Bickel ’79 (shown on a hike in Canada) learned the joy of pushing his physical limits and pursuing his passions at Bucknell.

Runnin’ Down a Dream

by KATIE NEITZ
When you spend four years running 100 miles a week, you build more than just physical endurance. As Bob Bickel ’79 discovered, you develop determination and grit, character traits that benefit someone who wants to launch and grow a business — and keep it alive through a pandemic.

As the founder and CEO of RunSignup, an online registration platform for endurance and peer-to-peer fundraising events, Bickel says his entrepreneurial mindset was cultivated logging miles on the rural roads surrounding Lewisburg.

Under the guidance of cross-country coach Art Gulden P’03, P’05, Bickel and his teammates tallied “5 and 10s” — 5 miles each morning, 10 miles each afternoon. Bickel says the experience shaped who he would become, and was the second-most influential thing that happened to him at Bucknell. (The first: meeting Marlise Reinhold Bickel ’79.)

After graduation, the electrical engineering major became a software engineer for various tech startups through the 1980s and ’90s. In the 2000s, he came to a career crossroads while working for Hewlett-Packard. Bickel had to lay off 600 employees, including himself. “It was a big emotional moment for all of us,” he says. “I asked myself, ‘What do I want to do with my life?’ ”

PROFILE

A Noble Cause

Scott Uebele ’00 protects patient rights
by Katie Williard
UP UNTIL 1979, unknowing victims of the medical industry suffered for science — most notably in the famous thalidomide scandal and the USPHS Syphilis Study at Tuskegee. It wasn’t until the release of the Belmont Report by the National Commission for the Protection of Human Subjects of Biomedical and Behavioral Research that year that subjects’ rights were legally protected.

Scott Uebele ’00 helps see to it that those protections remain at the forefront of medical research. In his role as chief operating officer at Advarra, he is responsible for strategy and operations for review services, including its institutional review board (IRB) work, the flagship function of the company. “It’s human research protection,” he says. “If you’re involved in clinical research, you have to agree to be a willing participant.” The IRB oversees all facets of documentation and provides proof that the guiding principles set by the Belmont Report are being upheld: respect for persons, beneficence and justice.

Scott Uebele headshot
Photo: courtesy of Advarra
Scott Uebele ’00 supports the development of safer, smarter clinical research.

PROFILE

Well-Told

Anushka Mehrotra ’16 contributes her skills and cultural experience to award-winning dramatic series
by Katie Williard
DESCRIBED BY CRITICS as “gripping,” “poignant” and “sensitive,” Amazon Prime’s Mumbai Diaries 26/11 depicts the Nov. 26, 2008, terrorist attack on India’s largest city in which nearly 200 people were killed. The show dramatizes the event and its aftermath in a hospital, with a script — co-written by Anushka Mehrotra ’16 — that propels the award-winning performance.
Anushka Mehrotra with skyline behind her
Photo: Seema Mehrotra
Anushka Mehrotra ’16 led the writing team that delivered a moving series depicting a Mumbai terror attack.

PROFILE

Engineering Creativity

Kellen Haile ’18 builds smarter robots and stronger communities
by Heidi Hormel
AFTER EXPLORING a few different career avenues, Kellen Haile ’18 says he’s landed where he belongs: working in robotics.

Haile is a senior manufacturing engineer at TE Connectivity in Harrisburg, Pa., a company that designs and manufactures sensors and connectors for major industries including automotive, energy, broadband communications, health care, aerospace and defense. As part of TE’s automation manufacturing team, Haile develops industrial and collaborative robots used to automate manufacturing processes.

“I’m glad to be at a point in my career where I’m finally doing robotics engineering,” Haile says. “In addition to being the lead on a recent project, I was the one to set up, program and condition the robots.”

Kellen Haile with robotic arm in front
Photo: Shu Wang
Tinkering in Bucknell’s makerspaces helped Kellen Haile ’18 develop a passion for robotics.

PROFILE

A Major in Action

Lindsay Garfinkel ’19 wants to make your day better
by Katie Williard
Lindsay Garfinkel ’19 is obsessed with experiences. But her focus isn’t only on her own personal experiences — it’s also on the experiences she can create for others.

As a senior business consultant in the innovation and experience design group at EY US, Garfinkel is a strategist focused on improving the experience a customer or employee has with a brand. She brings creativity and attention to each project, focusing on trends, technologies and business markets. Through it all, she keeps her sights firmly set on all things human-centered — a passion she developed studying markets, innovation & design (MIDE) at Bucknell.

Lindsay Garfinkel with skyline behind
Photo: Matthew Garfinkel
Lindsay Garfinkel ’19 credits her MIDE major and the holistic Bucknell experience for helping her find professional success.

IN MEMORIAM

1943

William Anderson, Aug. 9, Palm City, Fla.

Virginia “Jinny” McCabe, Jan. 30, 2022, Fuquay-Varina, N.C.

Elaine Newbergh Samuels, Jan. 26, 2022, Miami, FL.

1944

Elmo “Sunny” Pascale, Sept. 21, Harrisonburg, Va.

1946

Louise Hazeltine, Sept. 29, Dallas, Pa.

1947

Duke Landew P’74, Nov. 14, Eden Prairie, Minn.

1948

Meade Abbott, Sept. 26, Arvada, Colo.

Wells “Pete” Colby, Oct. 4, Stauton, Va.

Arthur Harriman, Dec. 2, Stillwater, Okla.

Gertrude Vogel Graham G’21, G’24, Jan. 18, Tucson, Ariz.

1949

Laurie Petschow Fitchett P’71, Oct. 9, Green Brook, N.J.

Roy Jackman, Oct. 24, Glen Allen, Va.

Peg Holloway Manchester, Oct. 27, Ambler, Pa.

Andrew Olson, Sept. 6, Saranac, Mich.

1950

Jean McDonald Concklin, Dec. 17, Willow Street, Pa.

Ralph Dreese, March 30, 2022, Mifflinburg, Pa.

Betsy Koch Summer, Oct. 13, Chapel Hill, N.C.

1951

Bob Babbitt, Dec. 8, Delmar, N.Y.

Jack Henderson, Dec. 23, Davidson, N.C.

Hal Miller, Nov. 5, Lansdale, Pa.

Dorothy “Dottie” Clark Parish, Dec. 20, Mason, Ohio

Barbie Lewis Shaw, Oct. 13, Edgewater, Fla.

in memoriam

Rev. James Hammerlee

A black and white portrait headshot photograph of Rev. James Hammerlee (Former Bucknell chaplain, steadfast student supporter and lover of the arts) grins in a business suit and tie attire style

Photo: Special Collections/University Archives

Former Bucknell chaplain, steadfast student supporter and lover of the arts Rev. James Dean Hammerlee died Nov. 26, 2022, in Meadville, Pa., at age 92.

In 1966, Hammerlee began a prolific 26-year career at Bucknell. Over the course of his tenure, he served as executive secretary of the Christian Association (CA); adviser to international students; director of student activities and the University Center; coordinator of cultural events and summer conferences; director of the Weis Center for the Performing Arts; University chaplain; and assistant to the president. He received the Burma-Bucknell Bowl Award in 1978 in recognition of his outstanding contributions.

As a pastor, Hammerlee officiated many Bucknell weddings, including Jim Morrell ’74 and Karen Olsson Morrell ’74, who established a scholarship in Hammerlee’s honor in 2000. The Morrells developed such a lasting relationship with Hammerlee that both of their daughters (including Katherine Morrell Munneke ’04, who married Ryan Munneke ’04) requested he officiate their weddings.

“Jim always had his door open and a pot of coffee going,” Karen says. “He was welcoming, enthusiastic and positive, so you just wanted to spend time with him and get on board with whatever he was doing. He and his wife, Betty, always invited students into their home. After we graduated, we kept in touch with them and visited regularly. He was part of some of the most special occasions of our lives.”

in memoriam

Virginia ‘Ginny’ Moriarty P’79, P’86, P’94, G’11, G’19

A portrait photograph of Virginia 'Ginny' Moriarty (P'79, P'86, P'94, G'11, G'19 - Long-standing supporter of Bucknell University) grinning in a black coat and black colored button-up dress shirt with a yellow x-crossed shaped style pattern on top of the dress shirt plus grey-tinted see through prescription glasses

Photo: Special Collections/University Archives

Long-standing supporter of Bucknell University Virginia “Ginny” Moriarty died Jan. 22, 2023.

She and her husband, Edmond N. Moriarty Jr., served as University trustees — Ed from 1984 to 1997, and Ginny from 1999 to 2002, when she was named a trustee emerita. During her years of service, Ginny provided insight and counsel as a member of trustee committees on Complementary Activities, Educational Policy, Greek Affairs and University Relations.

After she graduated from Syracuse University in 1951, Ginny worked as a home economist for General Foods. She met Ed in 1956, and they began building a life together that would include seven children, 17 grandchildren and five great-grandchildren. She and Ed were married for 41 years when he passed away in 1997.

Although neither Ginny nor Ed attended Bucknell, they developed a deep affection for the University while three of their children — Kathleen Moriarty Skiff ’79, Patricia “Trish” Moriarty Parisi ’86 and J.D. Moriarty ’94 — were students. After Ed’s passing, Ginny and her children organized a family foundation that supports charitable and academic institutions, including Bucknell.

The Moriarty Investment Center was dedicated in 2001, first residing in Taylor Hall. In 2021, the investment center found a new home with the opening of Holmes Hall, where it continues to enhance learning opportunities for all students, particularly those in the Freeman College of Management. This state-of-the-art facility provides Bucknell students in-depth experience with leading technology and software used by investment professionals.

DO

Nominate a Bucknellian

The Bucknell University Alumni Association is seeking nominations to join its board, a diverse group of passionate alumni who care about maintaining a strong bonds among alumni, the University and its students.

Mark Your Calendar

The Center for Alumni & Family Engagement is excited to bring the entire Bucknell community together Sept. 22-24, 2023, for Bucknell’s inaugural Homecoming & Family Weekend. Join us for an expanded on-campus experience featuring your favorite Bucknell traditions.

From student performances and shows to affinity gatherings, the tailgate and Homecoming football game, there will be no shortage of reasons to ’ray.

Get Career Coaching

Considering making a career move? Schedule a free, confidential meeting with our alumni career coach to develop your search strategy.

Answer This:

What book changed your life?

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Crowdsourced

What is Your Favorite Spring Memory of Bucknell?

The daffodils in front of Olin Science Building.
Patricia Kaufold ’70
Listening to BJRE (Bucknell Jazz and Rock Ensemble)! I’m a musician’s daughter and loved BJRE from the first time I heard them. My favorite was when they played “Where is the Love.”
Carol Ann Moon ’84
Playing House Party Weekend with my band Random Motion.
Mike Harvey ’88
Sitting on the lawn in front of the library.
Beth Ashby ’69
Golf season.
Glenn Hertzberg ’92

Tune In

Commencement

Jay Wright ’83 — a CBS Sports college basketball analyst and celebrated former head coach of Villanova University’s men’s basketball team — will deliver the keynote address at Bucknell’s 173rd Commencement Sunday, May 14.

BizPitch Competition

Each year, student entrepreneurs have the opportunity to present early-stage concepts for new products or services, or their own startup companies, to a panel of judges as part of Bucknell’s Small Business Development Center’s BizPitch Competition. This year for the first time, PBS affiliate WVIA will broadcast the Shark Tank-style event live.

Witty Winners

Peter Cree ’75 jumping off a snow ramp on skis
Photo: Glenn Riling ’72, P’09
Here are our favorite caption submissions from the last issue.
“Little did I know the look on my face during graduation would be the same as I had during this jump.”
Peter Cree ’75
“It was right at that moment that Matt began to realize what his physics professor meant by the statement, ‘Everything which goes up must come down.’ ”
Cary Champlin ’94
“And that my friend is where the X-Games started.”
Gary Bartlett ’82
“Worried about running late for class? Here’s Peter … with a solution.”
Lou Ross ’86
“The thrill of victory or the agony of defeat? Stay tuned!”
Tad Lawson ’88
“Heading into the new semester like …
Lauren Gillaspy ’26
“Little did I know the look on my face during graduation would be the same as I had during this jump.”
Peter Cree ’75
Yes, this is me, Peter Cree ’75, in 1972 behind Trax Hall and Roberts Hall. I recall this wonderful day well!

I grew up skiing in New England. I’ve been a skier since I was 6 years old. Ironically, I didn’t really ski much in Pennsylvania, but during Bucknell’s winter break, I’d go to Vermont and work at Stratton Mountain so I could ski for free. This must have been right after winter break, and I still had my skis with me.

This was a spur-of-the-moment kind of thing — there wasn’t a big plan. I remember it was a really good-sized ramp, and there were probably about eight to 10 of us who took turns going off it. I had pledged at Kappa Sig and recall there were lots of skiers there. Looking at the picture, I see a number of frat brothers present. I seem to recall Bill Lundgren ’75 helped build the jump. Also in the photo are Dennis Lanzoni ’74, Alan Dorman ’74, and my first roommate, Rand Johnson ’75. (Rand passed away last summer.) We were all trying to outdo each other, as guys do. In this photo, I’m catching a “surprising” amount of air.

My caption suggestion reflects how I’d been feeling about graduation. It was a crazy time. I was initially a history and economics double-major. Then I got drafted to serve in Vietnam. I remember we had a big party, and my number was the second to get pulled out of the hat. There weren’t college deferments then, so I started training with Bucknell’s ROTC. Fortunately, I didn’t have to go to Vietnam, but the whole ordeal made it a chaotic time.

Then my priorities shifted. I wasn’t really excited about history or economics, and during my junior year, I decided I wanted to go completely into art. So I graduated with a history degree and a partial arts degree. At the time, it was anxiety provoking, to say the least.

It’s worked out. Somehow I survived and have been a professional artist since leaving Bucknell. I’ve traveled the world and lived in London, Australia, Maine, New York, Colorado, California and New Mexico. Currently, I live in Nazareth, Pa., after being a visiting artist with C.F. Martin Guitar Company. Today, you’re more likely to find me mountain biking or kayaking than skiing, but it’s a fantastic memory and a hysterical photo, and I’m grateful for the memories.

Submit your caption for the retro photo on page 61 to bmagazine@bucknell.edu or facebook.com/bucknellu by May 12.

A tan-colored pug dog laying down/across on a grey couch next to a grey shaded open Apple laptop displaying a colorful academic website/webpage screen

Image: Adapted from Envato

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See for Yourself

by Brooke Thames

New videos enhance Bucknell’s virtual tour
Bucknell University’s virtual campus tour is far more than a map. With dozens of interactive location markers, true-to-life 3D renderings of historic Georgian buildings and detailed descriptions of the features and opportunities that lie inside, the dynamic experience enables prospective students to picture themselves on Bucknell’s beautiful campus from wherever they are.

This past fall, 12 new videos were added to the collection, as well as Spanish-language captions and transcripts for the full tour, rounding out the virtual experience as a complete and inclusive look at what being a Bucknellian is all about — from the food to the clubs to the endless avenues for academic and artistic discovery.

Accessible by clicking or tapping on a marker on the map, the virtual tour’s fresh video content features real students walking viewers through innovative learning and living spaces across the University. Step inside an active chemistry lab in the Rooke Science Center. See the view from center stage at the Weis Center for the Performing Arts and Harvey M. Powers Theatre. Or scope out the cardio stations, weight machines and Olympic-sized pool in the Kenneth G. Langone Athletics & Recreation Center.

Bucknell engineering students Emma O’Shea ’23, Will Carcieri ’23 and Grace Adams ’23 are helping Doug, a three-legged golden retriever, live his best life. You’ll get to read about this special pet project in the summer issue of the magazine.

photograph by Emily Paine

Emma O’Shea ’23, Will Carcieri ’23 and Grace Adams ’23 with a golden retriever
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Thanks for reading our Spring 2023 issue!